What is the social/environmental problem/issue that this project will address?
In the UK there are hundreds of thousands of organisations working for a triple bottom line. The Social Economy Alliance has been founded by a number of them to make the General Election the one where we break through.
Big businesses and big NGOs invest in their airtime and speak with one voice on the big issues that unite them. Now it’s time for us to do the same.
Can you give us some statistics on this problem?
400+ organisations have joined the social economy alliance. They are social enterprises, social lenders and investors, trading charities, universities, housing associations and all sorts of organisations who believe that trading for social purpose is the best chance we have to tackle the big problems the world economy faces.
But there are 70,000 social enterprises, employing a million people and contributing £24billion a year to the economy. On top of this there are co-operatives, social lenders, trading charities, and many more. If just 10% of them joined our cause, we could start to rival the CBI and the big NGOs that are campaigning to influence the way politicians think
What is your solution?
If we act quickly, together, we can mount a low-cost, high-impact outdoor advertising campaign that will rival anything that big business or big NGOs can do. We want to cut through the noise before party conferences and the Autumn term kick off. This is a General Election year, and we need our politicians to recognise that we are a force to be reckoned with. We have already had some great coverage in the free media. Now is the time for us to move ahead with a blitz on Westminster's Billboards and transport.
No one organisation dominates the Alliance. All our policies and our ideas are crowd-sourced. Now we want to see if we can crowd-fund some real noise.
How will you deliver this?
We have already had some great coverage in the free media. Now is the time for us to move ahead with a blitz on Westminster's Billboards and transport.