Support young women from Tower Hamlets to become reporters for the Olympics 2012

by Living Lens

About the project


Tipping Point £2,000
2nd Milestone £5,000
3rd Milestone £10,000
tipping point
In-kind donations range from drinks to office supplies. We even accept homemade cakes. See what else we need!
tipping point
25 hrs
In-kind donations range from drinks to office supplies. We even accept homemade cakes. See what else we need!

More about the project

What is the social/environmental problem/issue that this project will address?
GlobalGirl Media grew out of a coalition of women broadcasters and journalists from around the world who recognized that much mainstream reporting focuses on flash points of violence, celebrity or disaster, while the everyday experience and voice of the invisible majority, particularly young women, passes silently under the radar. With the explosion of social media networking and user-generated content on the web, the fact remains that this media is only open to those who have access to these technologies, leaving many youth, especially young girls in at-risk or impoverished communities, falling hard into the digital divide.
Can you give us some statistics on this problem?
GGM will work with young women from Tower Hamlets. According to the Campaign to End Child Poverty, Tower Hamlets has the highest rate of child poverty in London with more than half, 57%, living in poverty. Some of the many other issues facing families include: high levels of unemployment; disadvantages in income, health, and housing; and higher-than-average population density.
What is your solution?
GlobalGirl Media seeks to address this disparity by supplying the equipment, education and support necessary to help young women become digital and blog journalists, bringing their own unique perspective on their lives, their communities and world events to the global web and social media community.
How will you deliver this?
GlobalGirl Media invests in young women to become their own agents of change in bridging the gender digital divide, providing concrete skills with which to improve their personal situations. GGM London will invite 15 young women from Tower Hamlets, aged 16-21 to become participant citizen and broadcast journalists for the upcoming 2012 Olympic Games in London. The training, which will take the young women from the sidelines and places them at the centre of the most significant global sports event in the world: the Olympics.

Get involved

Here are some great ways to get involved with the project and help out. If you have...
  • 2 minutes
    Help us get noticed: - Like our Facebook page: - follow us on Twitter: @LivingLens and @Globalgirlmedia
  • 5 minutes
    Visit our websites and find out what we do:
  • 15 minutes
    Add our widget to your website:
  • 30 minutes
    Watch some of the previous reports done by GGM groups in South Africa, Morocco and LA: - Opening Day of the World Cup: GGM Soweto report Mandisa’s Story, childhood victim of rape:
  • A few hours
    Send us in ideas for features, news items and or interviews for the GGM young women to write about and/or film during Olympics 2012.
  • Regular time commitment
    If you are or if you know someone who can mentor and support the young women using your experience as a journalist or writer for a few hours a week during the Olympics 2012, please contact us.

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About the organisation

Vision and mission

To develop the voice and self-expression of young women in underserved and underrepresented communities.

Geographical coverage

Within a city/shire

Our track record

GlobalGirl Media launched with great success and international support during the 2010 FIFA World Cup in South Africa and Los Angeles and has since trained 90 reporters from bureaus in Los Angeles, California, South Africa and Morocco. GGM students have produced approximately 125 video features using traditional camera/sound, 85 mobile journalism pieces on iPod touch and 180 blog reports that found distribution through multi media platforms including web, television broadcast, cell phones, radio and social media and were seen by millions in the United States and Internationally. Most GGM students had never written a news story or blog, conducted an interview, held a camera, worked sound equipment, or shot and edited digital pieces on a digital device prior to participating in GGM’s Academies and News Bureaus. Approximately 80% had limited or no computer or intern experience. Living Lens has a track record of delivering successful projects to some of the most marginalised women worldwide. Our projects change perceptions and allow people to contribute, ‘People who don’t know us probably think we’re trouble makers and we go out stealing, but when they see the video… and think they’ve made that, they’ll probably look at us in a different light’. Christian was part of a group at risk of offending. Ch.4 broadcast a film on this project. Our projects increase participation and confidence. Sonia from focUS project: “ I used to get really nervous, but now it’s like I can say anything I like. I really appreciate that, being able to speak and being able to express my view, because before I didn’t like it… My teachers used to say, ‘We know you’ve got good ideas – just put your hand up!’..And now I can’t wait for Year 13 so I can say, ‘Now I’ve got a view!’ Our projects transform lives; a woman who’d been trafficked into forced prostitution took part in Fresh Start: ‘It boosted my trust, I had problem trusting people, this has changed my perspective.’

How do we deliver this?

We work with young women from marginalised, underrepresented and underserved communities. Our unique GlobalGirl Media Academies are designed to impart the technical, critical thinking and leadership skills necessary to be outstanding GlobalGirl journalists and reporters. The 10-day workshop is designed thematically around the main principles of good journalism, instilling the values of ethics, teaching thorough research methodologies and finding good sources. All of our classes develop creative and independent thinking, and provide participants with the tools they need to understand and accurately cover an increasingly diverse world. Our instruction is multifaceted and includes hands on field practice, guest lecturers, case studies, role-playing, small group work, group discussions, writing, and reflection. We prepare the next generation of female journalists to make quality media that matters. We foster confidence and self-esteem among participants so they can make a difference and contribute to change around the world. GlobalGirl Media News Bureaus will be set up immediately following the 10-day training. The GlobalGirl participants will be divided into teams who will then produce unique videos, blogs, new media and print content for digital upload and distribution on a wide range of topics. The Bureaus will operate in conjunction with local production partners and will continue to provide on-going support and development of GlobalGirl Reporters and distribution of their content to our website and global distribution partners.